For the second year in a row, Nicor Gas has been named a Most Trusted Utility Brand among residential customers, according to a Cogent Reports ™ study by Market Strategies International.
“We have a 160-year track record of providing clean, safe, reliable, affordable natural gas to the homes and business of the citizens of Illinois,” said Melvin D. Williams, president of Nicor Gas. “It’s an honor to be recognized by our customers and our neighbors in the communities in which we are privileged to live and serve.”
The recognition is based on a nationwide survey of more than 50,000 residential customers of 130 natural gas and electric companies on perceptions of service satisfaction, product experience and brand trust. The Brand Trust index is based upon 35 rating questions that relate to a suite of emotional attachment and management performance factors.
Nicor Gas joins the list of 44 utility companies that received the 2018 Most Trusted Brand designation. In the natural gas category, Nicor Gas received a score of 710 out of 1,000 points – an 8-point increase from the year prior. According to the 2018 Utility Trusted Brand & Customer Engagement™: Residential study, only 15 utilities significantly improved their brand trust standing.
“The Most Trusted Utility Brands for 2018 have earned the trust of their customer base and are perceived to be industry leaders on innovation,” said Chris Oberle, senior vice president at Market Strategies International. “Nicor Gas customers said in our research they appreciate not only Nicor Gas’ dedication to safe and reliable service, but also to becoming their trusted energy adviser.”
This most recent designation by Market Strategies is complement of other recent honors, including: